In technology and development, strategy and architecture are two important concepts. Strategy refers to the overall plan for a website, app or platform, including its purpose, goals, target audience and content. Architecture is the underlying structure, including its layout, navigation and information hierarchy. Together, they ensure that your website, app or platform is effective and easy to use. By carefully planning and designing your website from the ground up, we ensure that your website, app or platform delivers growth. Future-proofing your organization.
Your website, app or platform is often the first interaction potential customers have with your brand. It’s important to make a solid first impression and give them the information they need to make a decision. A well-thought-out strategy will help you do this by clearly defining your goals and target audience, and then designing and building an online presence that meets their needs. Architecture is also crucial, as it ensures your site, app or platform is easy to navigate and helps people find the information they’re looking for quickly and easily. Investing time and resources in developing a strong strategy and architecture will pay off in terms of increased sales, higher customer satisfaction and improved brand awareness.
We establish the starting point for collaboration by describing the internal and external factors that are important for a successful collaboration. In the Product Requirements Document (PRD), we record objectives, features and functionalities. We record the tasks for the coming sprints with the entire team in a product backlog.
Then it’s time to get started. We deliver wireframes as an interactive prototype, visually showing you the user flows and click paths. We design reusable templates and UX elements and translate these into technical components. Providing you with a scalable and consistent foundation for adaptive design.
We transform all information from research, workshops and preparations into a responsive design, translated into the desired formats and converted into a prototype. Together, we develop the scalable solution on which you can build for years to come.